FOR CANADIAN INSURANCE COMPANIES WHO WANT TO GROW
Compete In A Competitive Insurance Space Without Spending More.
Inside, you’ll discover how leading insurers (both B2B and B2C) are attracting clients, leveraging AI, and turning market data into measurable growth. This guide pulls back the curtain on what’s actually working in the industry from digital marketing and automation to referral systems, content strategies, and lead generation funnels that convert.
FOR IT COMPANIES WHO WANT TO GROW IN 2026
Your Lead Generation Playbook For More Revenue in 2026.
Inside, you’ll discover how leading IT are attracting clients, leveraging AI, and turning market data into measurable growth. This guide pulls back the curtain on what’s actually working in the industry from digital marketing and automation to referral systems, content strategies, and lead generation funnels that convert.
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Trusted by Professional Services Firms since 2015.
PROBLEM
Are You Struggling to Compete in An Evolving IT Market?
Many IT firms face the same growth challenges, including declining lead flow, rising competition, and digital channels that feel out of reach. The Lead Gen Playbook reveals the proven strategies North America's top-performing firms are using to win market share in 2025 and into 2026.
Unclear Market Positioning: Most IT and MSP firms still lead with interchangeable messaging that could be copied from any competitor. When everyone claims to “secure your environment” or “modernize your systems,” buyers default to lowest friction, not best fit. Differentiation now starts with thought leadership, original frameworks, real expertise, and content that speaks to multiple stakeholders across IT, finance, operations, and the executive team.
Inefficient Lead Generation: Relying only on referrals, cold outreach, or high-intent keywords is no longer enough. Modern buyers conduct an average of 12 online searches before landing on a vendor’s site, and 68 percent trust third-party validation more than vendor claims. Top-performing firms combine search visibility, LinkedIn thought leadership, multi-channel nurturing, and full-funnel content to consistently generate qualified opportunities.
Fragmented Digital Presence: Outdated websites and thin content lose deals long before sales gets involved. With 60 to 70 percent of the buying journey happening independently, prospects expect high-value content that answers complex questions, reduces perceived risk, and clarifies “why you” over other capable providers. Firms with missing or shallow content get eliminated during early research and comparison.
Modern Tools Without a Modern Growth Engine: Many mid-market IT firms already have solid infrastructure including automation tools, CRM systems, cloud environments, and AI-enabled platforms. The gap isn’t technology, it’s activation. Buyers expect firms to demonstrate expertise through data-driven marketing, thought leadership, and intelligent targeting. When technology is only used internally and not applied to your go-to-market strategy, you lose visibility, slow the buying journey, and leave room for competitors who turn AI and automation into commercial leverage.
THE SOLUTION
Comprehensive Insights to Elevate Your Strategy
Discover the Competitive Intelligence Guide for IT Firms in the North America, your playbook for outperforming competitors, modernizing marketing, and unlocking growth through data and AI.
Market Opportunity Analysis
See where demand is growing across cloud, AI, security, and modernization, and uncover the niches top IT firms use to win market share.
Competitive
Benchmarking
Compare your positioning, content, and channel mix against high-performing competitors to identify gaps and sharpen your commercial edge.
AI and Automation in Action
Learn how leading IT firms turn AI and automation into real go-to-market efficiency through smarter targeting, faster workflows, and better insight.
Lead Generation & Growth Playbooks
Access proven frameworks for predictable pipeline, from positioning and content strategy to channel optimization and conversion improvement.
OUR SERVICES
Design Faster. Deliver Better.
Streamline your workflow with templates that deliver flawless results every time.
Funnel Build & Design
A wide range of pre-designed templates that cater to any project, industry, or style.
Regularly updated with new templates to stay on trend.
Easy to customize, ensuring unique results.
Built for professional standards and polished output.
Brand Identity & Logo Design
Craft a unique logo and identity system that reflects your business’s core values and makes a lasting impression.
Customized logos designed to reflect your brand’s personality.
Cohesive color schemes and typography that resonate with your audience.
Professional design elements that enhance brand recognition.
Web & Social Media Graphics
Enhance your online presence with graphics that grab attention and build consistency across your digital platforms.
Custom web design elements that align with your brand.
Social media templates optimized for engagement and branding.
Consistent visuals for a unified online identity.
Marketing Materials & Collateral Design
From brochures to business cards, we create marketing materials that communicate your message effectively and professionally.
High-quality design for brochures, flyers, and posters.
Professional business card and stationery designs.
Marketing materials designed to convert and leave a lasting impact.
TESTIMONIAL
What our customers are saying...
See how our services are making a difference for businesses like yours.
The logo and branding designs we received are beyond our expectations. Our new visual identity has helped us stand out and connect with our customers more effectively.
Mandy Wu
Product Manager
The team delivered exactly what we wanted, and our social media engagement has increased significantly since using their designs. Highly recommend!
James L.
Marketing Director
I loved how they brought our vision to life. Their designs are creative, professional, and aligned perfectly with our brand values. The entire process was seamless.
Claire D.
Small Business Owner
Our website design is sleek and user-friendly. We’ve seen a noticeable increase in website traffic and sales. Couldn’t be happier with the outcome.
Lisa S.
eCommerce Business Owner
LIMITED TIME OFFER
Here’s what you’ll get...
Join us for the newly launched by Variant1 - save time and work more efficiently!
OFFER 1
Logo Design Package
Get a custom logo that captures the essence of your brand, making a memorable first impression on your audience. This package includes 3 logo concepts and unlimited revisions.
OFFER 2
Social Media Design Package
Stand out online with high-quality social media templates and banners tailored to your business. Perfect for businesses looking to maintain a consistent, professional online presence.
OFFER 3
Website and Marketing
Collateral Bundle
Build a complete visual identity with a new website design and marketing collateral that matches your brand and attracts your ideal customers.
OFFER 4
Business Branding Overhaul
Ready to completely refresh your brand? This all-in-one package includes a logo redesign, brand identity kit, social media templates, and marketing materials.
OFFER 2
Social Media Design Package
Stand out online with high-quality social media templates and banners tailored to your business. Perfect for businesses looking to maintain a consistent, professional online presence.
OFFER 3
Website and Marketing Collateral Bundle
Build a complete visual identity with a new website design and marketing collateral that matches your brand and attracts your ideal customers.
OFFER 4
Business Branding Overhaul
Ready to completely refresh your brand? This all-in-one package includes a logo redesign, brand identity kit, social media templates, and marketing materials.
Special Offer
limited-time promotion
ONLY $499
Original Price: $997
HOW IT WORKS
Design Faster with Effortless Customisation
Easily create stunning designs in just a few simple steps.
1. Book a Free Consultation
Schedule a call to discuss your design needs, and let us understand your brand, audience, and vision.
2. Receive Custom Design Concepts
Our designers will work on creating unique design concepts tailored to your brand. You’ll receive 3 initial concepts to review.
3. Finalize and Launch
Once you’re happy with a design, we’ll finalize it and deliver the files. Your new branding or design assets are now ready to be used across all platforms.
SUCCESS STORIES
We love to see you grow
Join the countless businesses we've helped scale with ease and efficiency.
GraphicPro Studio struggled with inconsistent project delivery, low client retention, and inefficient workflow systems.
After using Variant1:
40%
Faster project completion
50%
Increase in sales conversion
DigitalMark was facing difficulties in generating quality leads, inefficient marketing funnels, and low social media engagement.
After using Variant1:
45%
Reduction in turnaround time
60%
Improvement in lead generation
FAST TRACK YOUR SUCCESS
Variant1 is a shortcut for you
Save your time, simplify your workflow,
and deliver results faster.
BEFORE using Variant1:
Hours wasted on designs
Disconnected, clunky tools
Inconsistent branding
Low funnel conversions
Manual, delayed tasks
Poor audience engagement
AFTER using Variant1:
Designs done in minutes
Streamlined, intuitive templates
Polished, consistent branding
Proven structure that convert leads fast
Simple processes
Engaged, growing audiences
JOIN THE SUCCESS JOURNEY
If you think you are one of them...
We need to talk
For Designers
Customize templates effortlessly for unique designs.
For Startups
Launch your business quickly with ready-made templates.
For Agencies
Manage client projects with fast, adaptable templates.
ABOUT US
Simplify, Scale, Succeed.
Our modular templates aren’t just about customisation — they’re about delivering results.
Tailor to deliver results, every step of the way.
"With 7 years of experience in the market, we know what works. Our proven systems and tailored solutions are designed to help your business thrive and grow."
– John Doe, CEO at Variant1
JOIN THE SUCCESS JOURNEY
Stay Connected, Stay Ahead.
Join our network for valuable insights, updates, and resources to fuel your growth.
Join Our Community
Connect with a network of growth-driven individuals and gain valuable insights.
Subscribe Our Newsletter
Receive the latest industry trends, expert advice, and exclusive offers directly to your inbox.
MONEY-BACK GUARANTEE
100% Satisfaction Guarantee
We’re confident you’ll love your new designs. If you’re not completely satisfied, we offer a money-back guarantee. Your satisfaction is our top priority!
FAQ
Frequently Asked Questions
Everything you need to know about the
product and billing.
How long does it take to receive my designs?
Our standard turnaround time is 7-10 business days, depending on the scope of the project.
Do you offer revisions?
Yes! We offer unlimited revisions until you’re happy with the final design.
Can I get custom designs for my business?
Absolutely! Every design is tailored to your business’s needs and brand identity.
What file formats will I receive for my designs?
You’ll receive high-resolution files in multiple formats, including PNG, JPEG, and vector files like EPS and AI.
Ready To Grow Your Business in the next 12 months?
Take the next step toward a professional, cohesive brand identity.
Book your consultation today and start seeing the difference!
